Newsletter Going to Spam? 6 Fixes for Better Deliverability
Newsletter going to spam? Fix domain authentication, SPF, DKIM and DMARC, unsubscribe and list hygiene so…
Email marketing setup with a platform you will actually use, sequences that run without you, and the technical settings that keep your emails out of spam.
01Quick answer
Usually because your sending domain is not authenticated. Setting up SPF, DKIM and DMARC, sending from your own domain and keeping your list clean fixes most delivery problems, so every email marketing setup I do starts there. Gmail and Yahoo have required this from bulk senders since 2024.
02What you get
What an email marketing specialist sets up for you: the platform, the sequences and deliverability.
03Who it is for
Most of these clients are in the US, UK, Canada and Australia, and I have worked with clients in 70 countries.
Not the right fit if you want to email bought lists. It hurts delivery for everyone.
Welcome sequences and launches that turn subscribers into clients and readers into buyers.
A regular, useful newsletter that lands in the inbox, not in spam.
Flows for carts, orders and win-backs, with SPF, DKIM and DMARC set up properly.
04Sound familiar?
Your emails go out, but open rates are low because many never reach the inbox.
People signed up, but there is no welcome email and no reason to hear from you again.
Automations stop halfway or send the wrong email to the wrong people.
05Under the hood
Nobody can promise the inbox. These are the things inbox providers check, plus the emails that do the selling.
Your sending domain, DNS records, bounce and complaint rates and blocklist status checked before anything changes.
Records set up and aligned with your sending platform, with DMARC moved from monitoring to enforcement once the reports look clean.
A new domain or platform starts with small sends to your most engaged contacts, and volume grows over a few weeks.
Bounced, invalid and long-inactive addresses removed or suppressed, so they stop dragging down your sender reputation.
Subscribers tagged by interest, source and behavior, so each person gets the emails that matter to them.
The first three to five emails a new subscriber receives, introducing you and leading to a first enquiry or sale.
Regular, useful emails that keep you in mind until someone is ready to buy or book.
For shops, reminders that bring back people who left items in the cart or looked at a product.
A short sequence for subscribers who stopped opening, before they are removed from the list.
06How it works
Send a short brief or book a call. I reply within one working day with questions or next steps.
You get the scope, the price and a dated plan in writing before any work starts.
Built and tested on a staging copy, with an update after each milestone.
It goes live at a quiet time, I check everything again, and you get a recorded walkthrough and notes.
07Why work with me
You talk to the person doing the work, from the first call to launch day. The domain, hosting, content and code stay in your accounts, and the price is agreed before anything starts.
More about me08Reviews
Real feedbackEvery review comes from a Fiverr or Google client, shown as written.
I’ve worked with Sukesh multiple times, and the consistency is what really stands out. He’s efficient, professional from start to finish, and always delivers on time. He pays close attention to detail, communicates…
I had an amazing experience working with Sukesh. He designed a professional website and logo for me, answered all my questions, and even created an instructional video so I can easily update my site on my own. He was…
Sukesh was great to work with. The website he built for me worked perfectly. He was quick to respond, even with the time difference. I highly recommend him. You will not disappointed.
It depends on your list size, budget and what you sell. I will recommend one after a short call about your email marketing setup, or set up the platform you already pay for.
Yes. I move your contacts, tags and templates to the new platform and rebuild the automations there.
I set up the email automation and can write or edit the sequence with you. You approve every email before it goes live.
They are DNS records that prove your emails really come from your domain. Without them, inbox providers are more likely to send your emails to spam.
Usually one to three weeks, depending on the platform, the list migration and how many emails the sequences need.
Access to your email platform and your domain DNS, a current export of your list and your brand assets. For sequences, a short brief on your offer and audience.
No one honestly can. Inbox placement depends on your domain reputation, list quality and content. I set up everything inbox providers check and show you how to keep your reputation healthy.
Pairs well with
Booking new projects
Tell me about your list and what you sell. I reply with a plan for the sequences.
Usually replies within 4 hours9 AM to 11 PM, Bangladesh time
Today
Hi, I'm Sukesh. Thanks for stopping by.
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I will check your site by hand for speed, mobile, SEO and the things that cost you enquiries, then email you a short report with the fixes in order of priority. No sales call, no obligation.