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Kressa Design Build

A lead-focused WordPress site for a design-build general contractor, structured the way homeowners choose a builder and designed to turn first visits into quote requests.

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Results

Desktop speed score (Lighthouse)
97
Accessibility score (Lighthouse)
100
Desktop load time (LCP)
0.9s

Kressa Design Build is a general contractor covering design, new construction, remodels and repairs, with more than 50 years of combined experience on the team. Their work is careful and large in scale. They needed a website that carried the same weight and turned a homeowner’s first visit into a quote request.

The challenge

Choosing a contractor is a big, nervous decision. Homeowners compare several builders before they call anyone, and most leave a site within seconds if it does not answer their questions. Kressa offers a wide range of services, from full builds to HVAC and plumbing, and all of it had to be easy to scan without overwhelming people.

The approach

Nobody hires a builder from a headline. They want to know who you are, whether you do their kind of job, how the project will run and whether people like them were happy. I structured the homepage to answer those questions in that order, and only then ask for the quote.

  1. Who they are: the team and their experience, up front
  2. What they do: new builds, remodels and additions, repairs, HVAC, plumbing, electrical, flooring and concrete
  3. How it works: a clear, step-by-step process so there are no surprises
  4. Proof: a gallery of recent projects and what past clients say
  5. The ask: a quote form, with answers to common questions right beside it

What I delivered

  • A custom WordPress and Elementor site, responsive on every screen
  • Service sections that make a long list of trades easy to scan
  • A project gallery and testimonials placed where trust matters most
  • A short quote form with FAQs beside it, so questions never block the enquiry
  • Clean heading structure, fast loading and on-page SEO for local search

Their colours, their confidence

The navy and yellow palette comes straight from the Kressa brand. I used it with restraint so photos of finished jobs stay the focus, and saved the yellow for the actions that matter, like requesting a quote.

The outcome

Kressa now has a website that looks as solid as the homes they build. Every section leads to the next, and the quote form sits exactly where a visitor is ready to ask. The site went from brief to launch in under a week.

Run a construction or trades business and want a website that brings in quote requests? Let’s talk.

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Sukesh Das

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